Unlock the secrets to SEO success in Malaysia! Dive into our comprehensive guide on ‘Mastering SEO in Malaysia’ and discover the strategies that will propel your website to the top of the search rankings.
We’re excited to announce that we’ve recently expanded our capabilities to offer a wide range of design services to complement our existing data-driven optimization disciplines. Many people recognize us for our strong, data-driven, tech-enabled approach to digital marketing. We take pride in holding our ground. However, we understand that in today’s competitive digital world, it’s […]
Dear Elixus Clients, For those who don’t know me, I’m Paul Tenney the Founder and CEO of Ematic Solutions, the parent company of Elixus. Elixus was originally formed as part of Ematic Solutions back in May of 2019, but with its exceptional growth and the rapidly growing demand in digital marketing we made the […]
MarTech investments account for around 25% to total marketing budget on average, but marketers report that they utilize only 42% of the capabilities available in their MarTech stack.
Warning signs of a recession are looming across the world. As consumers adjust their spending to adapt to inflation and higher interest rates, many brands and advertisers are following suit. Inevitably, as a marketer, you will soon face (or already are facing) budget and resource slashes, while being asked to minimize the impact on growth […]
In many ways, creating good content is just like cooking. Content is easy to make, but hard to master. Follow me as I unfold our secrets and processes to make the perfect recipe that will cook up some delicious content. Deriving A Bespoke Content Strategy (= creating a recipe) Even the same dish can have […]
One aspect of digital marketing that is absolutely beneficial is performance marketing. This is when you would set up ad campaigns in various channels in different ways to grow your brand awareness and connect with your audience. These ads, along with the data you will get once started, can provide your business with the competitive edge it needs.
Performance marketing is an excellent method to build your brand, improve product awareness, interact with your audience or even increase your sales without worrying about wasting tight budget, but what is it exactly?
We know you are looking for ways to give your audience a more engaging content experience across all channels from social media, advertising, email, website to blog post. Hence, here we are!
Wasted ad spending is a significant problem in the marketing industry, but you don’t have to fall victim to it. There’s a lot you can do to ensure you are reaching out to the right audience and converting them with an effective, tailored message.