New Design Services On The Way
We’re excited to announce that we’ve recently expanded our capabilities to offer a wide range of design services to complement our existing data-driven optimization disciplines. Many people recognize us for our strong, data-driven, tech-enabled approach to digital marketing. We take pride in holding our ground. However, we understand that in today’s competitive digital world, it’s not enough to rely solely on data-driven optimization to achieve success. Without effective creative designs, your digital performance will only go so far. That’s why we’re now offering a full suite of design services to help you create visually appealing and persuasive websites, marketing materials, logos, and more. Our talented designers work hand-in-hand with our consulting team and development team to create the most effective marketing communication and UI/UX solutions for web, iOS, and Android. We take pride in following modern trends and applying proven approaches to design, prototyping, and product validation to provide you with the best possible design solutions for your brand. By complementing our data-driven optimization with creativity, we’re confident that we can help you achieve real impact and stand out from the competition. Whether you need a flexible expansion when your designers are busy or professional help to provide a design solution for your brand, we’ve got you covered. So why wait? Let’s work together to take your digital performance to the next level. We’ll share more details on each of them in the coming weeks. Keep an eye out!
Is your Martech under-utilized
MarTech investments account for around 25% to total marketing budget on average, but marketers report that they utilize only 42% of the capabilities available in their MarTech stack.
Finding the ROI Upside of an Economic Downturn
Warning signs of a recession are looming across the world. As consumers adjust their spending to adapt to inflation and higher interest rates, many brands and advertisers are following suit. Inevitably, as a marketer, you will soon face (or already are facing) budget and resource slashes, while being asked to minimize the impact on growth and revenue.
Our recipe to your content marketing success
In many ways, creating good content is just like cooking. Content is easy to make, but hard to master. Follow me as I unfold our secrets and processes to make the perfect recipe that will cook up some delicious content. Deriving A Bespoke Content Strategy (= creating a recipe) Even the same dish can have different variations. The key lies in how to marry together the individual tastes to create balanced, flavorsome food. At Ematic, we customize a unique recipe for your content strategy that best pairs your brand and positioning with your audience. Combining the art and science, our strategy in particular is backed with solid insights and performance-driven optimizations. Defining Audience Personas (= preparing the ingredients) When cooking, the finer details matter. If your ingredients are chopped too finely, you might find that they burn quickly, however when cut too thick, the cooking time may increase. Similarly, we build multi-faceted personas that go beyond demographic and interest, group your audience neither too narrow nor too broad, and decide the way to nurture them (the culinary method) depending on their personas and individual needs. Developing Content (= cooking + seasoning) Creating the perfect dish requires good time keeping, temperature awareness. Our talented content marketing specialists offer all these skills and more. We focus on creating messages that resonate with your audience and cut through the noise, and spice it up by applying copywriting and design on the most suitable form of media to make your content even more engaging. Achieving Content-Channel fit (= plating) Lastly, food presentation pulls all five senses together and enhances the eating experience. Using the right plate size and style is important in plating, and it’s the same when you present content on different channels. We keep up with the latest trends and new platform features to tailor the content that fits the best of each channel’s nature. Find the right “Chef” Good content is as delightful as a delicious meal, and we are sure you (and your customers) enjoy both! Find the right “chef” to help you turn your content experience from “yuck” to “yum”! 與顧問免費諮詢
How Performance Marketing Can Help Your Business
One aspect of digital marketing that is absolutely beneficial is performance marketing. This is when you would set up ad campaigns in various channels in different ways to grow your brand awareness and connect with your audience. These ads, along with the data you will get once started, can provide your business with the competitive edge it needs.
All You Need To Know About Performance Marketing
Performance marketing is an excellent method to build your brand, improve product awareness, interact with your audience or even increase your sales without worrying about wasting tight budget, but what is it exactly?
How We Do Performance Marketing
At Ematic, we acknowledge the key to your performance marketing success is data, and we put a huge emphasis on tracking, A/B testing, and analytics. We believe that your data is the most valuable marketing resource, and with the right information in hand, we can help you create scalable and repeatable performance marketing campaigns mapped with the right demographic, behavior, and messages.
Stop wasting your budget, let’s maximize the full potential of your paid channels with Ematic
Wasted ad spending is a significant problem in the marketing industry, but you don’t have to fall victim to it. There’s a lot you can do to ensure you are reaching out to the right audience and converting them with an effective, tailored message.
Performance Marketing: Stop Buying Clicks, Buy Profitability
Too many businesses are struggling with finding the right data points to act upon and understanding the long-term performance. That’s why Ematic launched a new performance marketing service to help scale your businesses by putting emphasis on data tracking and analytics.
Introducing Ematic’s New Service: Performance Marketing
At Ematic we’re a real data-centric agency and we put a huge emphasis on tracking, A/B testing, and analytics. We believe that your data has the potential to be your most valuable marketing resource, and with the right information in hand, we can help you create scalable and repeatable performance marketing campaigns.
